I like to eat dried fruit and often make a trail mix with dried cranberries and nuts. I must say this does sound much tastier, and I can see how sales went up after changing the name. I didn't know that kiwifruit was really Chinese gooseberry. I don't ever see young people eating dried plums, but for some reason, associate dried plums, or prunes with older people. What is the difference between a dried fig and a dried plum? To me, they both have a brown color and kind of a bland taste. So, tell me again just how much they're the same? They may be in the same family but they're not the exact same thing. Every part of it is very sweet, including the skin. The plum has a sourness to it just under the skin whereas the prune is very sweet. The plum's flesh sticks to the seed but the prune's flesh does not. The prune has a dark bluish-purple color. The plum has a reddish-purple color to it. The prune is oval shaped and much smaller than a plum. You can put the two side by side and see the difference. There is a distinct difference between a prune and a plum and it's not just that it's dried. Funny how anon 965854 completely missed the actual article explaining this before posting. They are the same thing! plum=dried plum=prune. He grows plums, and makes 'dried plums' (prunes) himself from his harvest each year. Anon 965854 said 'There is a distinct difference between a prune and a plum and it's not just that it's dried.'